Weber, Sebastian (2020) What Does it Take to Be Agile? - Evidence from the Banking Industry. ["eprint_fieldopt_thesis_type_bachelor" not defined], Carl von Ossietzky Universität Oldenburg.


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Digitalization, shorter innovation cycles and frequently changing customer needs characterize the current situation in many industries. In order to cope with these complex conditions, increasingly more companies from various industries started using agile methods. In this context, the banking industry is a prime example: Innovative and less regulated FinTechs as well as BigTechs and the ongoing period of low interest threaten the banks’ existence. Unfortunately, little research exists about agile methods in the banking industry. Since a deep understanding of the banks’ decision motives and way of using agile methods could provide valuable learnings for the literature and practitioners, this study aims to investigate internal and external factors that influence the initial implementation, successful use and the scaling of agile methods in the banking industry. Therefore, multiple expert interviews with banks and one management consultancy are conducted and substantiated with a secondary data analysis, leading to findings that are twofold: First, a rich body of influencing factors is obtained and classified into seven major groups. Second, a theoretical framework describing the dynamic relationships of these influencing factors is created. Based on this, it turns out that the decision about implementing and scaling agile methods should depend on the type of tasks performed and the business model of the respective bank, which is why a hybrid approach is the best-suited solution for most banks. Therefore, they should take care to make rational and individual decisions regarding agile methods and not to be overly influenced by their ubiquitous promotion. Furthermore, the results allow the provision of important advice for practitioners on how to successfully design an agile transformation. Additionally, implications for various streams of research are presented, in the course of which evidence is found that the obtained results might be generalizable for other industries.

Item Type: Thesis (["eprint_fieldopt_thesis_type_bachelor" not defined])
Uncontrolled Keywords: Agile, Agile Methods, Banking, Financial, Scrum, Influencing Factors, Drivers, Barriers, Business Model, Suitability, Digitalization, Complexity, FinTech, BigTech, Innovation, Uncertainty, VUCA, Interview, Qualitative, Framework, Hybrid Approach
Subjects: Social sciences > Economics
Technology, medicine, applied sciences > Management
Divisions: School of Computing Science, Business Administration, Economics and Law > Department of Business Administration, Economics and Law
Date Deposited: 08 Dec 2020 10:34
Last Modified: 08 Dec 2020 10:34
URN: urn:nbn:de:gbv:715-oops-47928

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